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A Blog about Blogging about the Pharmaceutical Industry!
About Me
- PharmaGuy
- Pharmaguy™ (@pharmaguy) is a "constructive critic" of the pharmaceutical industry. He is not shy about giving his opinion, which is respected by many insiders who share some of his views but who are unable to voice them on their own.
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Recent Pharma Marketing Blog Posts
Blog Archive
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2007
(226)
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June
(25)
- Christiane Truelove of MedAdNews Says "Buy Our Spa...
- Jim Edwards and the Girl Scout Cookie Monster Suda...
- Moore, You Magnificent Bastard! I Read Your "Book!...
- Fard Johnmar Interviews John Mack on Bloggers and ...
- 'Round the Sphere: Oh! Oh! Check Out This New Alli...
- SiCKO Sneak Previews This Weekend!
- Lobbyists Also Get No Popcorn at Their Screening o...
- 'Round the Sphere: Pharmaco Blogs and Carlat's Cru...
- John Mack Quoted in Pharmaceutical Executive Magaz...
- John Mack and Agnes Shanley Team Up at Healthcare ...
- DrugWanks Pull Post
- Wonks LOL YouTube Effort!
- Wonks Bitch Slap Jim Edwards: Are We Going to Let ...
- Introducing eDrugSearch.com's TOP 100 Healthcare B...
- 'Round the Sphere: Dirty Tightie Whities and Waili...
- PhRMA Jumps on Michael Moore's Bandwagon to Tout I...
- Got Advergame?
- Cafe Pharma's Sarah Palmer Tames Boogalou Shrimp
- PhRMA Intern Returns!
- 'Round the Sphere: SiCKO Spies, Panama Hats, Blog ...
- John Mack Finally Gets His SiCKO Screening: You Ca...
- Get Your Villanova DTC Proof T-Shirt Today!
- I'm Off to SiCKO Screening in NYC!
- Pre-Release Screenings of SiCKO for Bloggers
- Pfizer to Rost: An Offer You Can't Refuse
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June
(25)
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1 comment:
Hi John, Thanks for the information about the screening. I can wait to the end of the month, I guess.
I think that your shirt is interesting in light of the article that resulted in that conclusion.
What I make of that finding is different: The costs of DTC marketing are profitable to PHARMA. That is why they have no effect on the bottom line. DTC WORKS! for pharma that is. Its advantage to the consumer is yet to be shown empirically.
Love, Peace and SICKO
Dr. BK
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